Combining intra-organizational research with customer surveys contributes substantial added value, mainly where customer experience is concerned. The employee’s project their own satisfaction and loyalty to their company onto the customers. Studying employee satisfaction and loyalty is therefore just as important to the company as studying customer satisfaction and loyalty.
Tovanot conducts employee satisfaction and loyalty research in organizations, as well as assessments of the work environment vs. the customer’s experience. We present the combined results of the surveys and teach organizations how to perpetually improve and increase profitability.